The expression "Looking for Love" is a homonym - an expression with multiple meanings.
When you're looking for love in the real world you expect to find one
match between your soul and one other soul.
When you're looking for love in the virtual world you expect to find a lot of matches between the word 'love' in your query and the word 'love' in the results.
I hope that one day there will be no such division between the real and the virtual worlds and search engines will give users only one answer – the one that matches their needs!
The same goes for the expression "Looking for God"
Sunday, January 29, 2006
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